Integrated planning: Above all, there is economy
Rupert Freutsmiedl, Director SCM at Cosmetics giant Babor in Aachen, Pavel Duda, Centre Manager DACH at Plaut in Vienna and DI Peter Frerichs, Member of the Executive Board at INFORM in Aachen and responsible for consulting and strategy in the business unit Inventory and Supply Chain, about the Cultural change and the path to integrated planning in companies.
B + L: That's the theory. But what about in practice?
Duda: Very similar to what has just been formulated. Planning is good, integrated planning is better, and integrated control is best, because ultimately, it's about managing the business. You must imagine that, Mr Schlobach:
In normal planning, it is like driving at night with dipped-beam headlamps. However, in integrated planning, you are driving with high beam so that you can look ahead and react to changes at an early stage.
The entire article from Business + Logistics, from September 2015 can be found HERE (GER).